I had the privilege of leading and mentoring a talented creative team across five departments, driving omnichannel brand awareness and elevating the brand’s digital presence. We strengthened cross-functional partnerships, enhanced creative efficiency, and built a self-sufficient paid media team, leveraging top-tier talent to amplify brand messaging and reach.
Role: Creative Team Design Lead Accessories Seasonal Editorial
Bloomingdale’s Valley Fair (CA) Store Opening Communication Launch – Spring 2020
Ready to Wear Seasonal Editorial Spreads – 2018-2020
Beauty Seasonal Editorial Spreads and Digital Activations – 2018-2020
Accessories Seasonal Editorial Spreads and Digital Activations – 2018-2020
Home Seasonal Editorial Spreads and Digital Activations – 2018-2020
